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Pop 'til you drop

A new retail experience from 1st year students of the MA in Communication Design.

The projects given in year one of the Master in Communication Design aim to expose students to the multiple intellectual and practical challenges of the design process and of professional practice; areas such as research methodology, authorship and content generation, forms and content dynamics, production processes, time-management, and independence. In addition, some of these projects are live projects, meaning that the outcomes are designed to be presented in locations and with audiences that lie outside of customary academic context.

The first of these projects is the Pop-up Shop event in which students have been challenged to conceive and then produce items that playfully explore visual forms, languages and conventions, and in parallel to create an alternative retail experience open to the public. This year the resulting products include items such as typographic biscuits, deadly sin carrier bags, invisible ink T-shirts, and letter lamps.

participating students

Ana Lopes, Andreia Costa, Ângelo Borges, Chiara Leto, Diogo Salgado, Filipe Carneiro, Francisca Almeida, Gilberto Ribeiro, Helena Soares, Hugo Santos, Inês Ventura, Joana Domingues, João Figueiredo, Leonor Oliveira, Rita Ferreira, Sara Costa, Sofia Reis and Soraia Félix.

The event takes place at Maus Hábitos, a space of cultural intervention situated at Rua Passos Manuel, Porto.

previous events

Pop-up ESAD 2012
Christmas Bizarre 2011
ESAD Pop-up Shop 2010

  • video by Bruno Carvalho

Curator Andrew Howard and Ana Raposo

Organization ESAD Matosinhos

Event Pop Up Shop

Date 7 Dec 2012

Schedule 12 am to 12 pm

Place Maus Hábitos, Porto

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pli arte & design

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